Our History

Charles Alderton, a young pharmacist educated in England, worked at Wade Morrison's store, where he also served carbonated soft drinks at the soda fountain. He had noted that customers soon tired of drinking the same old fruit flavours. The inventive Alderton decided to make something new by blending several fruit-based flavours. After numerous experiments, he finally created one he liked.

Alderton tested his drink first on Morrison, then on select patrons. Other patrons at Morrison's soda fountain soon learned of Alderton's new drink and began ordering it. Dr Pepper was born.

Dr Pepper gained such widespread consumer favour that other soda fountain operators in Waco began buying the syrup from Morrison. This soon presented a problem for Alderton and Morrison, as they could no longer produce enough syrup at their fountain to supply the demand.

Robert S. Lazenby, young beverage chemist and proprietor of The Circle "A" Ginger Ale Company in Waco, had also tasted the new drink and was favorably impressed. Morrison suggested Lazenby produce the syrup in his bottling plant, and Lazenby agreed. Alderton, the originator, was primarily interested in the pharmacy and had no designs on the drink. He suggested that Morrison and Lazenby develop it further.

In 1904, Lazenby and his son-in-law, J. B. O'Hara, introduced Dr Pepper to almost 20 million people attending the World's Fair Exposition in St. Louis. The exposition was the setting for more than one major product debut. Hamburgers and hot dogs were first served on buns at the exposition, and the ice cream cone was introduced.

In subsequent years, Morrison and Lazenby remained impressed with the growth of
Dr Pepper. They formed a new firm, the Artesian Mfg. & Bottling Company, which later became Dr Pepper Company. Lazenby and O'Hara moved the company from Waco to Dallas in 1922 and opened their new operation in 1923.

In 1963, Diet Dr Pepper was introduced as "Dietetic Dr Pepper." Sales were initially slow due to the unfortunate name, which was changed three years later to "Diet
Dr Pepper." In 1991, Diet Dr Pepper was reformulated and sales soared. In 2002, as Americans became increasingly health conscious, Diet Dr Pepper became a top 10 soft drink in the United States.

From 2004 through 2008 in Canada, Dr Pepper offered several delicious flavour extensions including Cherry Vanilla Dr Pepper, Dr Pepper Berries & Cream, and  Diet Cherry Chocolate Dr Pepper.  In 2011, Dr Pepper introduced Dr Pepper Cherry and consumers are falling in love with its smooth kiss of cherry.

In 2010, Dr Pepper celebrated its 125th anniversary as America's oldest soft drink. Today, Dr Pepper is part of Canada Dry Mott's, a subsidiary of Plano, Texas-based
Dr Pepper Snapple Group, an integrated refreshment beverage business marketing more than 50 beverage brands throughout North America.